ON-DEMAND
What We're Seeing in the Grocery Industry
Presented by Zack Nippert and Christina Hyatt
Presented on Thursday, April 20th
Explore the latest trends in the grocery industry, including the influence of COVID-19 and economic conditions on shopping behaviors.
Most Americans (75%) travel 15 minutes or less to access their preferred grocery store. Unsurprisingly, the adults that live in more rural parts of the country must drive further for their groceries, with 15% of rural shoppers traveling over 30 minutes. While in-store shopping is still the most common method for grocery shopping among U.S. adults, the percentage of Americans using grocery delivery continues to rise, with over a third now using this service.
Learn more on the state of the grocery industry from CivicScience President, Zack Nippert and Director of Client Success, Christina Hyatt as they cover the following topics:
- Grocery shopper behaviors
- Consumer preferences
- State of grocery shopping today
- and much more
Watch the Recording
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Zack Nippert
President, CivicScience
As the President of CivicScience, Zack leads all aspects of CivicScience's intelligence business and overall growth initiatives. Zack joined CivicScience after 10 years at consumer insights firm MotiveQuest, based in Chicago, where he led the company to a successful acquisition by LRW as the company's President. Prior to MotiveQuest, Zack led account management teams at some of the world's largest global advertising agencies, including Leo Burnett and DDB Chicago/NYC.
Christina Hyatt
Director of Client Success, CivicScience
Christina has worked at CivicScience for nearly four years and brings over twenty years of experience working in an account management role with a variety of CPG and Retail clients.
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