CivicScience Helps Beauty Brands See the Future

CivicScience has the proven ability to spot trends and uncover unique signals to win potential beauty buyers.

Pinpoint and Conquest

Our monthly Pulse of the Beauty Buyer Report provides marketing and strategy leaders with predictive insights into beauty consumers' changing profiles and interests. 
AudienceLens (9)

Activate and Measure

We've helped the world's leading beauty brands achieve vastly superior advertising outcomes and return on investment.
AudienceLens (10)

What We're Seeing: The U.S. Beauty Buyer | On-Demand Webinar

Learn about the current state of America's beauty buyers – young and old, mass to prestige – what's driving their purchase behavior, and how their spending will likely unfold for the remainder of 2024. 
Webinar LI Assets (1)

165 Million+

Utilize 165M+ consented respondent profiles (and growing).

5B Responses

Leverage 5 billion consumer responses for data-driven decisions.

AI-Enabled

Advanced AI capabilities, tools, and professional services

Predictive Power

Proven predictive power and quantifiable marketing ROI

Revlon Ad Creative (41)

Podcast: Dumbest Guy in the Room

Podcast Image
Girl Power: Making Winning Bets on America's Most Influential Consumer | Featuring Kory Marchisotto, Chief Marketing Officer of e.l.f. Beauty

 

The smartest person in the room today is Kory Marchisotto, the trailblazing CMO of e.l.f. Beauty — the fastest-growing company on the NYSE for the past five years. Kory and CivicScience CEO John Dick talked about e.l.f.’s meteoric rise, and how she’s positioned the company at the epicenter of America’s biggest cultural trends. Listen now.

11500970-1678973844065-f6ccf8d921df8
Welcome to the Wellness Era | Featuring Dave Kimbell, CEO of Ulta Beauty

 

On this episode of The Dumbest Guy in the Room, host John Dick welcomes Ulta Beauty CEO Dave Kimbell. John and Dave discuss how the pandemic changed the way Ulta customers think about beauty products, Ulta’s wildly successful partnership with Target, their investments in minority-owned beauty startups, corporate leadership, and the very best way to eat ketchup with a basket of fries.

Beauty Insights

Untitled design - 2024-04-24T112041.397
How Gen Alpha’s Parents Are Shaping the Beauty Industry
Beauty Hub Images
The Top Beauty Advertising Trends, According to Consumer Data
3-Aug-13-2024-04-46-14-1978-PM
Olaplex vs. K18: Detangling Key Consumer Insights
2-Aug-13-2024-04-46-14-2961-PM
Beauty Report Preview: The Top Five Ways Beauty Buyers Are Changing How They Shop
Beauty Hub Images (2)
Multi-Use Makeup Trend Gaining Momentum Among U.S. Beauty Buyers
1-Aug-13-2024-04-46-14-8195-PM
Infographic: The Honest Company Vs. Burt’s Bees

Our Beauty Data In The News

7-2
U.S. Prestige Beauty Industry Generates $18.8 Billion in Sales for 2019, Driven by Skincare
5-Apr-17-2024-03-24-46-1889-PM
Sneakers? Check. Mascara Check. Makeup is the New Workout Gear        
6-Apr-17-2024-03-24-46-3761-PM
Natural Skin Care Helps Drive U.S. Prestige Beauty Sales to $18.8 Billion